HIGHMARK CARING PLACE VIDEOS
One of the ways I have helped the Highmark Caring Place build their brand on social media is the creation (from conception to post-production) of all video content. With no budget, I have worked to create highly professional videos that would connect people in the grief community, inform people about children’s grief, and position our organization as trusted experts in the field of children’s grief. From the creation of these videos, our YouTube channel has generated 24.2k views, 1.7k hours of watch time, 341 new subscribers.
One of my favorites successes was the discovery and remastering of never-before-seen footage of Mister Fred Rogers speaking at the Highmark Caring Place. I released this video in coordination with the film Beautiful Day in the Neighborhood. This post has organically generated 25.7k views and 3.1k reactions, comments, and shares on Facebook and over 2k views YouTube.
The videos you see here are some of my favorite pieces of work.